Arcot Expands into Latin America
Selects Ghelfond-Lecuona Business Association
to Provide Local Coverage
Sunnyvale, CA and São Paulo, Brazil — September 23, 2009 — Arcot Systems, Inc., the cloud authentication leader, today announced that Ghelfond-Lecuona Business Association, a 100% Brazilian company specializing in consulting services and business development for the business payment systems segment in Brazil and Latin America, will be representing Arcot and providing Arcot sales, support and services in Brazil and Latin America.
Brazil is one of the fastest growing economies in the world. Despite the world wide recession, retail and consumer credit continues to grow at a strong pace in Brazil. And, e-commerce is a fast growing segment in that economy. The growth in Brazilian online spending is directly related to its rapidly growing population of online buyers who are reported to be among the most-active retail e-commerce users in the world. Consequently, the need to secure these transactions against fraud is a top priority.
"Recognizing the importance of the Brazilian market, Arcot wanted to find the right partner to represent us in Brazil", said, Nat Natraj, Executive Vice President of Field Operations for Arcot. Ghelfond-Lecuona, with their history of expertise in the Brazilian financial markets and payment systems, is the perfect partner to help us expand to the Brazilian e-commerce security market. We are delighted to be working with the local sales and technical resources that Ghlefond-Lecuona has in place. Their local presence and knowledge will enhance support of our customers in Brazil and be very valuable in helping Arcot win new prospects in Latin America."
"We are proud to offer the full line of Arcot strong authentication and fraud prevention products to our extensive list of financial customers in Brazil and Latin America", said, Daniel Lecuona, President, Ghelfond-Lecuona Business Association. "As e-commerce grows in Latin America, we believe that Arcot solutions are the best fit to fill the explosive demand for securing online transactions. This is an exciting opportunity for us to expand the services Ghelfond-Lecuona can offer to the financial services industry. By combining our local resources, market and customer expertise with Arcot’s industry-leading products, we can establish Arcot as the market leader for secure financial transactions and safe internet activity in Brazil. "
About Ghelfond-Lecuona Business Association
Ghelfond-Lecuona Business Association is a 100% Brazilian company specialized in Consulting Services and Business Development focused on the payment System Segment in Brazil and Latin America.
Founders:
Daniel Lecuona – Business Administrator specialized in IT, Marketing and sales. He has held positions as President and VP in national and Multinational companies in various market segments, such as Editora Abril, IBM, SAGEM, Schlumberger, Welcome RealTime.
Matilde Ghelfond - Business Administrator specializing in Marketing and Finance. She has held positions as VP Sales, Marketing and Business development in National and Multinational companies such as Caloi, Citibank, Kinberly Clark, Xiring, Verifone.
About Arcot
Arcot is the Cloud Authentication Leader. Our solutions make Web transactions and online access safe for millions of consumer, enterprise, and e-Commerce users. Organizations can transparently protect their users from fraud without requiring expensive hardware. Users can conveniently authenticate from their computers or mobile devices. Arcot fraud prevention, strong authentication, and e-Document security solutions can be deployed in-the-cloud or on-premise delivering the right balance of cost, convenience and strength. www.arcot.com
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